The SalesPartners Florida Blog
Your Business Should Not Run Like a Machine, Here’s Why
Maybe you’ve been told, “Your business should run like a well-oiled machine.” At SalesPartners, this is not the advice we give our clients. Don’t get us wrong, machines are wonderful tools. And we are the first to agree that our businesses need “machines” or systems...
Top Two Reasons for Wasted Marketing Dollars
There are many ways to waste money on marketing as a business. Having worked with hundreds of business owners over the last 10 years, we’ve heard it all. In almost every case a client has wasted their time, energy, or money on marketing, it was ultimately due to one...
Are Marketing and Sales Separate Functions in Your Business?
Some people think "marketing" and "sales" are two completely different functions within a business. We disagree. In fact, we at Sales Partners believe this is one of the key misconceptions creating problems for business owners who want to grow. Sure, marketing and...
Clarify Your Goals to Avoid Wasting Money on Marketing
Have you heard this old marketing and advertising adage? "You will waste 50% of your marketing budget... The problem is, you don't know which 50% it's going to be." Unfortunately, this is the case for many small (and large) businesses. The reason for this is because...
How to Set Appropriate Revenue Goals at Each Stage of Growth
How do you set an appropriate revenue goal for your business? We hear this a lot from our clients, and you may have asked yourself the same question. Sales and marketing campaigns are driven by your revenue goals. You're going to judge the success of the campaign by...