Maybe you’ve been told, “Your business should run like a well-oiled machine.”
At SalesPartners, this is not the advice we give our clients. Don’t get us wrong, machines are wonderful tools. And we are the first to agree that our businesses need “machines” or systems to boost productivity. However, you wouldn’t want your business to be a machine, and here’s why:
Machines are fragile.
Machines are often not as robust as they seem. You may take one look at a bulldozer and find this hard to believe… but if you grew up on a farm, you’d know that even big, tough machines like bulldozers are rendered useless if even one small piece breaks.
As a business, you need to keep running even if you lose a key employee or a key piece of equipment or software. It’s really not a matter of “if,” but “when.” These things happen, and you need to be prepared to recover quickly.
Machines are replaceable.
Machines don’t evolve over time. Inevitably, they become obsolete and are replaced. Obviously, this is not the future you want for your business.
As a business, adaptability is key. Do you want to become obsolete, or to evolve over time and continue adding value to your clients and customers?
“Your business should run like a well-oiled… ecosystem?”
So, if a machine is an inadequate comparison, what’s a better analogy?
Machines are fragile and easily replaced. We’re looking for something robust, adaptable, and resilient to change. At SalesPartners, we’re advocates of treating your business as an ecosystem. If one part of an ecosystem is taken out, something will take its place. Ecosystems are resilient and always evolving. Even in the face of catastrophic natural disasters, ecosystems recover.
If you want your business to be in business in the years to come, whatever the environmental or market conditions may be, this is your new model. Reach out to let us know how we can help your “ecosystem” grow and prosper.
